Web Design 101: Mistakes That You Should Avoid In Web Design

Posted on 05/27/2015 in Business, Design by

It is always important that you properly present your website to a visitor in an appealing way so that the visitor doesn’t get the wrong vibe from it. If your website is confusing or unappealing, it will likely be the last time that a user might visit you. Proper web design is the key to presenting your website appealingly to a user. You can hire a professional a web design and SEO company Australia to help you create a presentable website or you can opt to design the website yourself. Either way, you should know that there are some features that you should avoid because they tend to pose the most inconvenience to the user.

1. Unclear Content

If a visitor enters your website, then in matter of seconds, he or she should be able to understand the purpose of your website. Do not make the homepage too confusing or too misleading because the visitor would undoubtedly leave without any notice. Observe cleanliness and simple texts.

2. Graphics that are too Complicated

Of course you would want your website to have flashy images and design or even a horde of cool animations but you should know that by adding graphics such as these would often lead to disorganization and clutter. It may not be too pleasant to look at after all and you would be betraying your purpose.

3. Spelling and Grammar Errors

Errors would make you very unprofessional. That is why you should make sure that everything in your website has been proofread. Updating too quickly can lead to autocorrect errors.

4. Complex Navigation

Your site’s navigation should be easy and intuitive. This is important because you would want your visitor to be able to easily navigate through your site so that they could find the content they are looking for.

5. Irrelevant Content

It is always important for a site to update its contents for SEO to be able to drive more traffic and conversions. But when making updates, make sure that the content you post is relevant to your site’s purpose to avoid confusing visitors and driving traffic away.

Building Homes In Tough Locations

Posted on 05/09/2015 in Business by

A builder religiously creates homes and commercial spaces in order to rake in money. With the increase of demand for building residential areas, there is also an increase in the number of contractors or builders participating in the business. The competition is stiff. Therefore, every builder needs to step up his game. Builders build one of a kind homes situated in tough locations usually in steep slopes and some at the edge of a cliff. Having built a home in these impossible locations adds laurels to their portfolio.

Building homes in tough sites requires a lot of preparation. The architect and engineer have to undergo a very critical process of preparing the area and thinking through how to get the job perfectly done. In this article, a custom builder shares his experience on how he overcomes building homes in a very daunting site.

A very tough site to build on

In Park City, Utah lies a very tough site to build. Lots located at the Summit Park are very steep and demanding. However, the challenge did not stop architect Chris Price from designing and constructing his residence in the breath taking location. The site is a 10 by 120 foot rectangular lot. According to the different records in the county, the place was unbuildable.

Chris Price said that it took them a couple of weeks to get the deed. The property was very intimidating which had 45 degrees slopes. However, this did not deter the young architect from building his house in the impossible location.

With the help of excavators, a 30 foot cut was made on the hillside. The architect built a retaining wall in order to hold the loose soil on the hill. Chris Price, a 27 year old LEED professional thoughtfully applies Passive House principles when building his home in the hillside. In order to build a safe home for his family, he asked the help of an energy modeler. The critical elements in the house are the ventilation and framing.

The part of the house facing southeast is nicknamed the Summit Haus. This area of the house takes advantage of the panoramic view in the area.

How The Right Choice Of Color Will Give Web Design A Personality

Posted on 03/31/2015 in Design by

There are a lot of factors that should be considered in an effective web design but those guys from PWD were stressing to us the importance of color choice to gain audience attention. Since a website is basically a marketing tool, it must have the right color that will reflect the company’s personality. In fact, giant corporations all over the world are investing heavily on the right choice of colors in order to increase the salability of their products and to stay ahead of the competition.

The importance of colors in creating visual appeal

It only takes a few seconds for a website to gain attention from online users. Color has the power to influence customer perception; it can make them comfortable, relaxed and secure but it can also be the reason why they leave your site immediately. Before making a choice for colors, make sure to understand their meaning because there are colors that are too aggressive and should only be used in small doses. For example, yellow, orange, brown, red-orange or yellow-green are warm colors but it is wise to apply them sparingly.

Many websites rely on white space because it generally preferred by a large majority of online audience. The reason is readability because many readers do not like reading white text on a dark background. The goal of website design is to provide consumers with an enjoyable experience without much effort to read text. However, other online users have a different opinion. This emphasizes the creation of a right balance between white and other complementing colors to achieve a right color scheme.

It is also important to consider that multi-colored sites often confuse the user because they look cluttered. It is best to choose a couple of cool colors that are soothing and comforting because they can be used in large amounts. On the other hand, too little color can make web design boring which means that there must be a proper balance of colors to make the site highly appealing and attractive. It also important to remember, that colors sometimes do not reproduce correctly on computers. It can result into aesthetic problems. It therefore becomes more effective to limit the color palette to 2 or 3 major colors with shade variations.

What To Look For When Hiring A Professional Web Design Company

Posted on 01/28/2015 in Design by

It is always necessary to make the right choices in life so that you could be free from any regret that might stem out of failure. The same goes in web design. If you own a business and wish to expand your horizons, then you can build a website and take your business into the online world. Creating a website is no easy thing. You would have to make all the right choices most especially in terms of the web design before your website could be launched.

The best possible way for you to effectively build and design a website is to hire someone to do it for you. There are many companies with highly skilled professionals who specialize in the development and designing of websites and because there is an abundance of these types of companies, you would have to be very careful when hiring one.

You should always look for the best and to do so, would require you to conduct a good research on various companies. The highly qualified ones are those with the qualities listed below.

1. A Good Portfolio – great companies always have an attractive portfolio that can woo customers in making business with them. The portfolio can be considered as the face of the company and in it lies all of their successful works.

2. Number of Successful Projects – the best companies will not hide the total number of successful projects they had conducted prior to working with you. The number of successful projects is the determining factor for experience and quality. If a company has 50 or more successful projects, then it is very likely that the company is known to provide high quality service to their clients. Also learn how many projects they have done which are similar to yours. If there about 5 or more, then you should consider hiring the company.

3. Realistic Offers – do not be swayed by companies who offer you deals that are too good to be true. You need web designers and not miracle workers. Instead, you should look for those who offer realistic services. Companies who offer true-to-life deals are mostly the ones who have had great experience and with a vast network of loyal clients. Their services are often the best.

4. A Great Looking Yet Easy Website – Companies should have a company website. You can base your choices on the way they had designed and developed their website. Looking into their website is like looking into what could be yours.

How To Improve Your Web Design

Posted on 01/19/2015 in Design by

Ever wonder how other websites look fabulous and trendy? Get updated and know these simple tips to improve your web design.

Create a professional logo

You have a brand to sell. Create a logo for your website or company. This way, people will recognize you through your distinct logo. It serves as your identity in the world of electronic commerce. The logo that you created should also be linked to your website’s home page. This way, the readers will be brought back to the main page should they wander off to other pages of your website.

Use witty navigation bars or tools

Think outside the box. Use your imagination and ignite your creativity. Your navigation tools should be intuitive. Readers will get the idea that the website is created by smart, professional people. Create something that would spark your audience to click on that button. Still, keep in mind not to overcomplicate things.

Avoid untidiness

It is a nightmare when your website is in a clutter. People visiting your website will get that negative vibe and chances are, they would close your website and proceed browsing through other sites. It is like getting in a house that is so messy. You would not want to stay long there.

Make use of good color schemes

Do you have a nice palate for colors? If you do, then this is a no brainer for you. However, if your ability to match colors is poor, you better ask help from your friend. This is important. You don’t want to create that negative first impression from your visitors by giving them a headache with your super bright colors.

Good photography is a good investment

People are visual beings. What their eyes behold, they critique with it and are drawn or pushed away from it. Place first class pictures in your website.

Make use of call to action buttons

This is an interesting add on to your website. Using the call to action buttons make you earn more. These buttons immediately guide your customers to take action. That is, to buy a product, respond to your survey or download your application.

Trends In Website Design

Posted on 01/15/2015 in Design by

It is now 2015. Another year has come. The trends of 2014 are way behind us. What would we expect this new year? What would the trends be this 2015?

This 2015, here are some website trends that you might want to check out:

The rise of Ghost Buttons

Ghost buttons are naked buttons. They are flat, usually rectangular in shape and are bordered by lines. A simple text is printed across it. The term ghost was given due to the fact that these buttons are hollow or transparent. Last year, ghost buttons were already used by some websites. It is projected that by this year, this button will be everywhere and a more improved ghost button will be available on the net.

Cooler typography

Before, creating large stylish text on your website was expensive. People with minimal budget on their pocket could not ride in the fun of having trendy typography in their website. Today however, there are now free fonts provided in the internet. You could even avail of a wide array of topography by paying a small sum of money.

Aesthetically appealing, large background graphics

This year, website designers will put in bigger, more beautiful background photography in their websites. This trend will let loose the artistic side of you. This is also a good avenue to market the product of your website. For example, if your website’s main goal is to promote your tutorial services, you could find images of a tutor teaching his student. You could also take the picture yourself and have your friends pose as the teacher and the student. This way, you could direct the poses of your actors to your liking.

Scrolling is in

As the demand of web mobiles continues to surge high, scrolling is preferred over clicking. This feature for most phone and laptops is very helpful. Scrolling is easier to do than finding that tiny button and clicking it.

Continuous improvement of flat design

In the last two years, flat designs were already used by some website. This year, flat designs are here to stay. Improvements are announced by giants such as the Google. Just watch and see the reinventing of flat designs.

Web Designing And Packaging Ideas

Posted on 01/14/2015 in Business, Design by

One of the market strategies employed by business savvy people is creating a good packaging for their products. Packaging refers to the careful designing and production of packages of a certain product. This is not only for visual enticement of the buyers but at the same time, having the right packaging also increases the shelf life of a product.

Where to get packaging ideas?

You can go online and search for packaging tips and ideas. If you are planning an event and would want to give away tokens but would want these be wrapped in a unique fashion, you can contact online retail shops. You can search their website and add to your shopping list that basket, cellophane wrap, wine bag or burlap bag that you wish to buy.

Online Marketing

Take for instance Papermart.com, it is a website that offers the public with wide array of choices on how to package different products. If you visit their website, you will notice that they designed it in a way that at your first glance at their website, you will immediately know what they are selling. On their homepage, you will notice navigating buttons perfectly suited for the services that they offer. The buttons are simple to use, so you won’t have a hard time going around the site.

Getting the right design for your website

When you design a website, make sure that it is user friendly. Always bear in mind that people’s time is precious. When they do not understand how to get around your website, they will likely move on to another vendor.

With Papermart.com, you will notice that a logo is displayed on the home page. This ensures the online surfer that he is on the right page. Create your logo in such a way that it is professionally looking and situate it in the right place.

To succeed with getting more customers online, you need to create good content in your website. Emphasize important words or options on your website. How your website looks should also be considered. Use color combinations that are pleasant to the eyes. The letters on your website should also be easy to read.